Thomas Biessaux
CEO & Founder · TIMESTY - BE
Overall, we have mixed feelings about the results, though our feedback on Oppizi team's execution is entirely positive. On Oppizi's side, everything was flawless. Communication was clear, missions were executed on time, and everything was delivered exactly as discussed. Thank you for your professionalism. On the performance side, however, the lead volume was lower than we had hoped. Reflecting on this, we realize it is likely due to our specific context: we are a new brand in the food sector. Flyering is an indirect sales channel that tends to convert best when a brand already has established market recognition. For us, this campaign acted more as an awareness driver which is great for visibility at our current stage rather than a direct conversion tool.